YouTube Shorts have quickly become one of the Best ways to gain exposure and grow your channel. With YouTube prioritizing short-form content, creators have a unique opportunity to reach millions of viewers. However, standing out among the competition requires more than just uploading videos—you need a strategy.
This guide will cover the Best tactics to increase your YouTube Shorts views and maximize engagement.
Differences Between YouTube Shorts and Regular YouTube Video Views
YouTube Shorts views, it’s essential to understand how they differ from regular YouTube video views. Here’s a comparison:
| Aspect | YouTube Shorts | Regular YouTube Videos |
|---|---|---|
| View Duration | 1 second | 30 seconds or 50% of video (whichever is shorter) |
| Looped Views | Counted separately | N/A (videos don’t auto-loop) |
| View Counter | Updates in real-time | Updates periodically |
| Visibility | Shown publicly | Shown publicly |
| Platform | Mobile-focused | All devices |
As you can see, the view counting mechanism for Short Videos is more lenient, reflecting the fast-paced nature of short-form content. This difference can lead to higher view counts on Short Videos compared to regular videos of similar length.
11 Tips and Tricks To Get More Views on YouTube Shorts
1. Hook Viewers in the First 3 Seconds
YouTube’s algorithm prioritizes watch time, so grabbing attention immediately is non-negotiable. Think of the first 3 seconds as your “make or break” moment.
How to nail the hook:
- Start with bold text overlays (e.g., “You won’t believe this hack!”).
- Use surprising visuals: quick cuts, explosions of color, or relatable reactions.
- Ask a question (“Did you know THIS about your coffee?”).
- Tease the payoff early: “Wait for the twist at the end!”
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2. Master the Art of Hashtags
YouTube Shorts thrives on trending content. Incorporating trending hashtags and topics can boost your chances of getting discovered.
How to Find Trending Topics:
- Check YouTube’s Trending section.
- Use Google Trends and Twitter Trends.
- Follow viral content in your niche.
3. Post Consistently (But Don’t Sacrifice Quality)
The YouTube Shorts algorithm rewards creators who post frequently, but consistency doesn’t mean spamming low-effort clips.
Find your rhythm:
- Aim for 3-5 Shorts per week to stay visible.
- Batch-create content to maintain a steady pipeline.
- Use YouTube’s Scheduling Tool to auto-publish at peak times (typically mornings and evenings).
Increase Engagement and Watch Time
4. Create High-Quality, Entertaining Content
YouTube prioritizes content that keeps viewers engaged. Make sure your Shorts are visually appealing and entertaining.
Ideas for Engaging Shorts:
- Quick tutorials
- Funny moments or reactions
- Behind-the-scenes footage
- Challenges and trends
5. Encourage Likes, Comments, and Shares
YouTube’s algorithm boosts videos with high engagement. Asking your viewers to like, comment, and share can make a huge difference.
Ways to Increase Engagement:
- Ask a question in your video.
- Respond to comments to build a community.
- Use captions and text overlays to enhance interaction.
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Optimize Posting Time and Frequency
6. Post at Peak Hours
Uploading your Shorts at the right time can significantly impact their performance.
Best Times to Post YouTube Shorts:
- Weekdays: 6 PM – 9 PM (when most people are active)
- Weekends: 12 PM – 3 PM
7. Be Consistent and Upload Frequently
The more Shorts you upload, the higher your chances of going viral.
Posting Strategy:
- Aim for at least 3-5 Shorts per week.
- Stick to a consistent schedule.
- Experiment with different content styles.
Use Keywords and SEO Strategies
8. Optimize Video Descriptions and Tags
YouTube Shorts also benefits from strong SEO strategies. Properly optimizing your video descriptions and tags helps YouTube understand your content.
SEO Tips:
- Include relevant keywords in your title and description.
- Use a mix of broad and niche-specific tags.
- Add timestamps for clarity (if applicable).
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9. Utilize Playlists and End Screens
Playlists help keep viewers on your channel, increasing your overall watch time and engagement.
How to Use Playlists Effectively:
- Group similar Shorts together.
- Add a CTA encouraging viewers to watch more.
- Use end screens to promote related content.
Promote Your YouTube Shorts on Other Platforms
10. Share on Social Media
Expanding your reach beyond YouTube can significantly boost your Shorts views.
Best Platforms to Share:
11. Embed Shorts on Blogs and Websites
If you have a website or blog, embedding your Shorts can drive additional traffic.
How to Embed:
- Copy the video’s embed code from YouTube.
- Paste it into your blog post.
- Write an engaging description to attract viewers.
BONUS: The 24-Hour Rule
YouTube prioritizes new Shorts in the first 24 hours. During this window:
- Reply to every comment to boost engagement.
- Share the Short across all social platforms.
- Use pinned comments to encourage interactions.
Frequently Searched Questions (FAQs)
Shorts can be up to 60 seconds, but the most engaging ones are typically 15-30 seconds long.
Yes, using relevant hashtags can help YouTube categorize your video and increase discoverability.
Use attention-grabbing hooks, keep videos short and to the point, and encourage interaction through comments and likes.
Yes, through:
YouTube Partner Program (if you meet the 1k subs + 4k watch hours threshold).
Shorts Fund: YouTube occasionally pays creators for top-performing Shorts.
Post 3-5 times per week for steady growth. Consistency signals to the algorithm that you’re active, but avoid posting multiple times a day—it can cannibalize your views.
Not immediately! The algorithm can surface older Shorts weeks later. Instead:
Repurpose the content with a new hook or trend.
Update the title/description with fresh keywords.
Promote it again on social media.
Trending challenges, quick tutorials, funny moments, and relatable content tend to perform well.
Engage politely: A thoughtful reply can turn critics into fans.
Delete spam/hate: Keep your community positive.
Use humor: A lighthearted response often defuses tension.
Conclusion
Growing your YouTube Shorts views takes a combination of strategy, consistency, and engagement. By optimizing your content for the algorithm, posting consistently, and leveraging other platforms, you can maximize your reach and grow your audience.
Start implementing these tips today, and watch your Shorts go viral!
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